This is an article about how designers can differentiate themselves from AI. And how we can help clients understand the difference.
Design has become more complex as designers have to swap back and forth between traditional visual design and digital
This article lists the 5 things are common to successful studios we work with. Successful studios – in our view – are those where everyone is happy, healthy and well rewarded.
Scaling a design business is not easy. The battle is to get new business then add designers…
There are really only two ways for creatives to get more work. Either find new clients or get more work from existing clients. Here’s one simple strategy that will help both activities…
Promoting designers by job title only, not by an increase in salary is detrimental to the designer, to the design business and to the creative industry. Here’s why.
Designer’s websites show beautifully-finished designs but in reality, designing takes time and can get messy. We don’t tell clients that.
Business strategists suggest we ignore competitors and only worry about what we can control. I would argue the opposite – the more we know, the better.
Business strategists suggest we ignore competitors and only worry about what we can control. I would argue the opposite – the more we know, the better.
All designers are design leaders by default. Bad news: not everyone is intuitively a design leader. Good news: the skills can be learnt
Designers make decisions every day. The more knowledge, the more confident you can be in those decisions. Use these reports to help build confidence.
Giving honest feedback to creatives is challenging. Design thrives on the unpredictable but small business owners need to reduce risk and deliver predictable results. There lies the conundrum.