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  • Home
  • Why
  • Where
  • Tools
    • Budget template
    • Conversation scripts
    • Costing and pricing calculator
    • Cost vs impact mapping
    • Craft vs strategic mapping
    • Design ladder mapping
    • Pricing systems
  • Resources
Design Business Council > Design management
Cost on hours, sell on value
25
Nov

Creative studios must cost on hours and sell on value. Selling a service by hours means the only way to increase profitability is to employ more staff and that’s just not sustainable.

Posted in: Business of design , creative business coach , Design business coaching , Design index , Design pricing ,
Tags: Business of design , customer journey map , design centric , Design management , Design strategy , Studio management ,
Shorter work week = increased profits
25
Nov

It is possible for designers to work a shorter week and increase profits. It’s directly related to salaries and increasing productivity. What it’s not about is increasing stress.

Posted in: Business of design , creative business coach , Design business coaching , Design index , Design pricing ,
Tags: Business of design , customer journey map , design centric , Design management , Design strategy , Studio management ,
Designers aren’t slaves
25
Nov

It still happens – design studio owners treating designers as slaves and promising the long hours will worth it on their CV. It doesn’t have to be that way. You can build a sustainable studio on good working practice.

Posted in: Business of design , creative business coach , Design business coaching , Design index ,
Tags: Business of design , customer journey map , design centric , Design management , Design strategy , Studio management ,
Looking for designers
What I learnt spending 5 days with designers
22
Nov

Contrasting and comparing coworking spaces to commercial leasing options is a commonly discussed topic in design circles – mainly because rental is a large component of a studio’s overheads.

Posted in: Business of design , creative business coach , Design business coaching , Design business strategy , Design index , Design pricing , Human centred design ,
Tags: Business of design , design , design innovation , Design management , design studio management , designers , designers hours , designers mental health , mental health , new business development ,
I don’t have time to work ON my business
29
Oct

I’m hearing this a lot lately. In one way it shows our industry is healthy. Most agency owners I talk to are up to their ears in work. Or are they up to theirs in deep water …

Posted in: Business of design , creative business coach , Design business coaching , Design index ,
Tags: Business of design , design centric , Design management , Design strategy , Studio management , value pricing design ,
design value
The secret to value pricing design
23
Oct

Value pricing will only work with some clients. As an industry we have spent far to long selling our services by the hour. We need to accept that our legacy clients …

Posted in: Business of design , creative business coach , Design business coaching , Design index ,
Tags: Business of design , design centric , Design management , Design strategy , Studio management , value pricing design ,
The design journey
Taking clients on the design journey
14
Oct

Design-led companies have effective processes in place to continuously listen to customers. They are committed to testing ideas and iterating those ideas better over time.

Posted in: Business of design , creative business coach , Design business coaching , Design index ,
Tags: Business of design , customer journey map , design centric , Design management , Design strategy , Studio management ,
Coworking vs leasing
01
Oct

Contrasting and comparing coworking spaces to commercial leasing options is a commonly discussed topic in design circles – mainly because rental is a large component of a studio’s overheads.

Posted in: Business of design , creative business coach , Design business coaching , Design business strategy , Design index , Design pricing , Design value chain , Human centred design ,
Tags: Business of design , design , design innovation , Design management , design studio management , designers , designers hours , designers mental health , mental health , new business development ,
Risk averse
Are Australian designer too conservative?
24
Sep

Design-led companies have effective processes in place to continuously listen to customers. They are committed to testing ideas and iterating those ideas better over time.

Posted in: Business of design , creative business coach , Design business coaching , Design index ,
Tags: Business of design , design centric , Design management , Design strategy , Studio management ,
Contacts or clients
From contact to client…
17
Sep

So you have a client contact list as long as your arm. All ready for that day when you get around to sending them something to try and get more work. STOP.
You don’t need contacts. You need clients …

Posted in: Business of design , creative business coach , Design business coaching , Design index ,
Tags: Business of design , Design management , Design strategy , Studio management ,
Gain retain grow clients
One week, 10 masterclasses to gain, retain and grow clients
10
Sep

The Business of Design week gives you the opportunity to spend time working ON your business with Australia’s leading design business mentors.

Posted in: Business of design , creative business coach , Design business coaching , Design business strategy , Design index ,
Tags: Business of design , Design management , Design strategy , Studio management ,
What does burnout look like in a design studio?
02
Sep

Research is clear, loneliness and burnout are linked. There is much a small design team can do to help a designer that is feeling lonely. The first step is recognition.

Posted in: Business of design , creative business coach , Design business coaching , Design business strategy , Design index , Design pricing , Design value chain , Human centred design ,
Tags: Business of design , design , design innovation , Design management , design studio management , designers , designers hours , designers mental health , mental health , new business development ,
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