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  • Home
  • Why
  • Where
  • Tools
    • Budget template
    • Conversation scripts
    • Costing and pricing calculator
    • Cost vs impact mapping
    • Craft vs strategic mapping
    • Design ladder mapping
    • Pricing systems
  • Resources
Design Business Council > profitable design businesses
Designers looking down, working on R&D
Putting design into R&D
31
May

R&D is an untapped market for designers yet it’s an area organisations have budget and where design can make a difference.

Posted in: Business of design , Design business coaching , Design business strategy , Design index , Design new business strategy , design value , graphic design studio mentor , Human centred design ,
Tags: Australian creative industry , design coaching , Design management , design maturity report , Design maturity research , Design Value Chain , Michael C Porter , new business strategies , profitable design businesses , project management , Value Chain ,
Getting more work from existing clients
25
May

All designers should feel fairly compensated but settling on what is ‘fair’ is difficult. And because most creative firms are small, there is a ceiling limit

Posted in: Business of design , Design business coaching , Design business strategy , Design index , design value , Human centred design ,
Tags: Australian creative industry , B2E , business-to-employee , design coaching , Design management , design maturity report , new business strategies , profitable design businesses , project management ,
What is a fair wage for a designer?
13
May

All designers should feel fairly compensated but settling on what is ‘fair’ is difficult. And because most creative firms are small, there is a ceiling limit

Posted in: Business of design , Design business coaching , Design business strategy , Design index , design value , Human centred design ,
Tags: Australian creative industry , design coaching , Design management , designer wages , paying designers , profitable design businesses , project management ,
what’s in a job title?
11
May

Clear, concise and practical job descriptions for designers takes the ambiguity out of job titles and the skills needed for a promotion.

Posted in: Business of design , Design business coaching , Design business strategy , Design index , design value , Human centred design ,
Tags: Australian creative industry , design coaching , Design management , designer job description , Job descriptions , job titles , profitable design businesses , project management ,
Using design to change behavior
04
May

Creatives are often commissioned to help change behaviour – a difficult task. This research maps how, and why people participate in change.

Posted in: Business of design , Design business coaching , Design business strategy , Design index , design value , Human centred design ,
Tags: Australian creative industry , design coaching , Design management , Design professional development , Design strategies , Ladder of participation , profitable design businesses , project management , Sherry Arnstein ,
How Australian creatives compare globally
27
Apr

The Benchpress 2021 UK Survey has just been released. The Australian creative industry compares well, the findings align with our experience.

Posted in: Business of design , Design business coaching , Design business strategy , Design index , design value , Human centred design ,
Tags: Australian creative industry , Benchpress , design coaching , Design management , Design professional development , Design strategies , largest survey of UK independent agencies , profitable design businesses , project management ,
Pre-mortems
20
Apr

Meetings can be the bane of most professional’s existence but there is one meeting I think all design teams should plan and attend… a pre-mortem. Pre-mortems are held before a project commences to discuss possible outcomes.

Posted in: Business of design , Design business coaching , Design business strategy , Design index , design value , Human centred design ,
Tags: Design Business School , design coaching , Design management , Design professional development , Design strategies , pre-mortems , profitable design businesses , project management ,
Building a studio culture
05
Apr

Working from home and remote working has made it difficult to build and maintain a studio culture. Where we once sat alongside each other all day every day, now we might catch up just once a week. We’re unsure how that might impact team spirit, but one studio we’re working with isn’t waiting to find out…

Posted in: Business of design , Design business coaching , Design business strategy , Design index , design value , Human centred design ,
Tags: Client relationships , Design Business School , Design management , Design professional development , Design strategies , profitable design businesses , Studio culture ,
How to attract clients
30
Mar

It’s such a simple question: what makes a client choose you over another design supplier?
What can you do or say to attract clients?

Posted in: Business of design , Design business coaching , Design business strategy , Design index , design value , Human centred design ,
Tags: attracting clients , Client relationships , Design Business School , Design management , Design professional development , Design strategies , profitable design businesses ,
Can you specialise in Australia?
22
Mar

Specialising in one service means less competition, higher fees, and the chance to be seen as an industry-leader. No argument, but does it/will it work in Australia?

Posted in: Business of design , Design business coaching , Design business strategy , Design index , design value , Human centred design ,
Tags: Client relationships , Design Business School , Design management , Design professional development , Design strategies , Professional development , profitable design businesses , specialisation ,
Finding the right mix of clients and projects
09
Mar

Most designers think others are working on ground-breaking projects while they’re up to their @rse doing grunt work. Truth is, a mix of clients and projects is vital.

Posted in: Business of design , Design business coaching , Design business strategy , Design index , design value , finding the right mix of clients , Human centred design ,
Tags: Client relationships , design business strategies , Design management , Design strategies , Professional development , profitable design businesses , Studio management ,
How to identify ‘bad’ clients
16
Feb

Here’s an exercise done to identify bad clients. It delivers valuable insights, especially if you repeat it a couple times a year.

Posted in: Design business coaching , Design business strategy , Design index , design value , Human centred design ,
Tags: Client relationships , customer experience , Design Business School , Design management , Design professional development , Design strategies , designers , Empathy mapping , internships , presentation skills , Professional development , profitable design businesses , ROI , Studio management ,
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